Positioning the Marketing discipline in the ongoing Climate Change Conversations
The 27th session of the Conference of the Parties (COP 27) to the UNFCCC is currently taking place in Sharm El-Sheikh, Egypt (6-18 November 2022).…
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The Green Business and Decarbonization Agenda
On March 24, 2020, the Time Magazine carried an article entitled “What Coronavirus Means for the Possibility of a Carbon-Free Economy” and argued that governments…